Floward, the go-to online flowers and gifts delivery destination in MENA and the UK, announced its participation in marking the International Day of Persons with Disabilities and International Volunteer Day through impactful community initiatives across Saudi Arabia early December.
As part of its efforts for the International Day of Persons with Disabilities, Floward collaborated with Association of motor disabilities for adults (Harakia) in Riyadh by sponsoring a wedding project for individuals with special needs, which included two group weddings. The women’s ceremony took place on December 1, followed by the men’s ceremony on December 3. Floward provided over 100 thoughtful gifts, including perfumes from Mubkhar, to the newlyweds.
For the International Volunteer Day, Floward organized several initiatives across the Kingdom, starting with King Saud University in Riyadh on December 2, where they distributed over 150 flower bouquets to top-performing students as a gesture of recognition. On December 5, Floward’s team members visited Dallah Hospital in Riyadh to distribute floral bouquets and Mubkhar perfumes to nurses and special gifts to patients, acknowledging their dedication and resilience. Similarly, in Jeddah, at Al-Salama Hospital, flowers and chocolates were shared with healthcare professionals and patients, bringing joy and appreciation to all.
The celebrations concluded on December 11 in Medina, where Floward collaborated with the Fazaa Charity Association during an event under the patronage of His Royal Highness Prince Salman Bin Abdulaziz Al-Saud, the Governor of Medina and His Royal Highness Prince Saud bin Khalid Al-Faisal, Deputy Governor of Medina. The event included the distribution of 400 flowers to attendees, with Floward adding an elegant decorative touch to the prince’s table.
These initiatives reflect Floward’s steadfast commitment to corporate social responsibility and its dedication to fostering a culture of giving and community engagement.
Established in 2017, Floward is a full-fledged e-commerce solution that offers prime fresh-cut flowers sourced from the best growers and farmers around the world and arranged locally by a team of florists and designers. Floward also offers cakes, chocolate and perfumes curated by the region’s most exciting designers bundled with its flower arrangements and manages last-mile same-day delivery to ensure the best customer experience.