For Ramadan 2024, we launched our campaign bundles of blessings, with the aim to provide thousands of breakfast meals to those in need and encouraging people to donate their leftover food rather than discarding it during the holy month of Ramadan.
In collaboration with the Saudi Food Bank (Ita’am), the Qatar Red Crescent Society, and the Omani charity Ata Hifz AlNaema, a number of our employees volunteered to distribute breakfast meals to those in need, right before the Maghrib prayer for an entire week.
As for Kuwait and the United Arab Emirates, we collaborated with the “Fridges of Kuwait” initiative, aimed at ensuring that public refrigerators across Kuwait are always stocked with food to help those in need, by filling these fridges with meals across several areas in Kuwait.
Similarly, we collaborated with the UAE Food Bank, where four fridges were installed across different areas in Dubai and Sharjah and supplied with meal packages. These fridges will be available until the end of the year, therefore, Floward is inviting everyone not to throw away their excess food and donate it to those in need instead.