Floward, the go-to online flowers and gifts delivery destination in MENA and the UK and the official FIFA World Cup Qatar 2022™ flowers and plants licensee collaborated with Brazilian football legend, Kaka and his wife Carolina Batista Leite to be ambassadors of Floward during the global event.
Through this collaboration, Kaka and his wife Carolina participated in Floward’s special World Cup campaign and currently have their own store of Floward’s platforms. This is the first time Kaka becomes a brand ambassador to an e-commerce company and first collaboration with a floristry company.
Floward is also set to celebrate FIFA World Cup Qatar 2022™ by launching its first offline selling point in Qatar located in the Fan Zone at the Corniche in Doha, through this booth fans will be able to purchase Floward’s licensed FIFA World Cup Qatar 2022™ products.
Established in 2017, Floward is a full-fledged e-commerce solution that offers prime fresh-cut flowers sourced from the best growers and farmers around the world and arranged locally by a team of florists, and designers. Floward also offers cakes, chocolate, and perfumes curated by the region’s most exciting designers bundled with its flower arrangements and manages last-mile same-day delivery to ensure the best customer experience.